Category: Design Insights
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Product design and UI UX design: Are they same?
Reading Time: 5 minutesWe received so many questions from you all in the past few weeks to describe how UI/UX and product designs differ. Well, now that we have established ourselves as a product design agency, we can help you identify the differences between the two. Honestly, there are no substantial differences between product design…
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Team up for better UI/UX designs
Reading Time: 8 minutesHave you ever imagined why many popular sports like football and cricket play in teams? This is because not every individual is built the same and they may not possess all the skills necessary to win the game. And just like in sports, where every team member has a complementary skillset, UI/UX…
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7 Most useful collaboration practices for remote work
Reading Time: 7 minutesSince the pandemic hit, remote work has become a new norm. Although remote work offers few great benefits, it has its own challenges as well. Especially, if you are a design professional, or managing a design team remotely. When all designers are in one place, it is easy to have discussions and…
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7 Questions to ask your clients in a UI UX design brief
Reading Time: 6 minutesYou have successfully landed a new UI/UX design project. But there are key pieces of information that you need to obtain from the client before you start working on it. These key pieces are encapsulated in what is commonly known as a design brief. A design brief is a path to better…
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5 Easy ways UX designers can maintain a good mental health
Reading Time: 6 minutesThe mental health of designers is an important concept, but less talked about. Designing is a profession that includes subjectivity and creativity and demands looking at things in a very different way. This often leads to stress, self-doubt, anxiety, and sometimes, panic. In this article, you’re going to learn about why designers…
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8 Ways to overcome creative block and get more creative ideas
Reading Time: 8 minutesBeing in creative fields such as UI/UX design, graphic design, web design, advertising, architecture etc. requires you to get creative ideas continuously. This process demands you to be in a specific state of mind, energy, and in the right zone that lets your creative juices flow steadily. But it happens that many…
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6 Ways to choose rights colours for your next design project
Reading Time: 8 minutesWhen it comes to choosing colours for your design project, it seems pretty daunting at first. You can spend hours and hours searching and scrolling through hundreds of colour palettes available online. We have experienced this personally and based on our learnings, we share some of the proven ways with which you…
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5 Essential tips for designers to use A/B testing in UX
Reading Time: 11 minutesWhat is A/B testing? A/B testing, or split testing, is a method used by UX designers and marketers to compare two versions of something. Be it a product, an app, a website or an ad. The goal is to determine which one of the two versions is more successful, according to our…
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Role of user flow in UX design
Reading Time: 5 minutesUser flow is a key activity in UX design. A designer needs to fully understand the product, user behaviour, and business objectives to plan an excellent user flow. A user flow displays the entire roadmap of the various touchpoints through visualization. Creating user flow at an early stage helps in creating an…
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Remote UX research methods
Reading Time: 8 minutesA remote UX research is the best way to get insights and information from the target audience as this research method has access to a bigger pool of potential consumers. Unlike traditional UX research, remote UX research can be done from anywhere in the world, it is not like traditional research that…