Mindblown: a blog about philosophy.
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Is the Jio Hotstar Logo Really That Terrible?
Reading Time: 2 minutesThe Jio Hotstar logo sparks backlash, but is it a bad design or a marketing genius? Key takeaways: Jio Hotstar logo set the internet on fire When Disney+ Hotstar transitioned into Jio Hotstar, no one expected its new logo to be the most significant talking point. Yet here we are. The seven-pointed,…
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The Hawthorne Effect: Psychology and Examples
Reading Time: 7 minutesThe Hawthorne effect is a psychological phenomenon where individuals modify their behavior simply because they know they are being observed. Initially discovered in the 1920s at the Western Electric Hawthorne Works in Chicago, this effect has since been studied in various fields, including psychology, sociology, business, and user experience (UX) research. This…
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Adobe AI Video Generator: New Major Adobe Firefly Update
Reading Time: 2 minutesAdobe AI Video Generator is now available for public use, making Adobe the second big tech company to release an AI video model after OpenAI’s Sora. Key takeaways Adobe AI video generator goes live Adobe Firefly has officially launched its AI video generation model, now available to paying users via the newly…
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Closure: Learn the Gestalt Principle
Reading Time: 12 minutesDesign is as much about what is left out as what is included. Our brains are wired to find patterns, complete incomplete shapes, and make sense of visual cues. This cognitive ability is at the heart of the Gestalt Principle of Closure—a fundamental design principle that leverages the human tendency to fill…
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Pentagram Brings “Fantastic Mr Font” To The RDSC
Reading Time: 2 minutesWith Fantastic Mr Font, Pentagram has designed a flexible, mischievous typeface that embodies Roald Dahl’s whimsical storytelling and seamlessly adapts to different audiences and formats. Key takeaways Pentagram’s vision: Keeping the Dahl magic alive Entrusted with crafting a brand identity for one of the most beloved literary legacies, Pentagram’s Emily Oberman and…
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What Is Availability Heuristic? Definition And Examples
Reading Time: 8 minutesDecision-making is crucial in shaping user experiences in UX design and research. However, humans often rely on cognitive shortcuts to make quick judgments. One such shortcut is the availability heuristic, a bias where people estimate the likelihood of events based on how easily they recall similar instances. While this can speed up…
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Tezza’s Brand Refresh Encourages Expression Without Limits
Reading Time: 3 minutesBrooklyn-based creative agency Saint-Urbain has launched a game-changing rebrand for Tezza, the photo and video editing app loved by content creators, influencers, and celebrities. Key takeaways: A rebrand built for the future Since its launch in 2018, Tezza has amassed over 2.5 million active monthly users and 25 million downloads, making it…
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The Feedback Loop: Meaning and Psychology
Reading Time: 8 minutesThe concept of a feedback loop is fundamental in various fields, including design, business, psychology, and technology. A feedback loop is a system where outputs are fed back into the system as inputs, influencing future actions or behaviors. It plays a critical role in learning, decision-making, and continuous improvement. Feedback loops shape…
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Top 10 Product Design Trends Every Designer Should Watch
Reading Time: 7 minutesProduct design is constantly evolving. What feels modern today may look outdated tomorrow. Designers must stay aware of changing expectations, tools, and user behavior. Today, product design goes far beyond aesthetics. It is about creating meaningful experiences that solve real problems and deliver long-term value. As technology advances, users expect products to…
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NFL Releases Super Bowl Lx Logo, Which Sparks Fan Theories
Reading Time: 2 minutesThe newly unveiled Super Bowl LX logo has reignited debates over whether its colors secretly hint at the teams that will play in the championship game. Key takeaways NFL Super Bowl logo conspiracy The NFL releases the Super Bowl logo well in advance every year, but fans have noticed an unusual pattern—the…
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