Tag: Branding
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TripAdvisor’s New Owl Logo Drops Hollywood-Style ‘Buccal Fat Removal’ Sparks Brand Controversy
Reading Time: 3 minutesSynopsis TripAdvisor shakes up its 25th‑anniversary rebrand with a hilarious “owl plastic surgery” reveal that has the internet buzzing and design pros squawking. Key takeaways TripAdvisor’s rebrand In a design world where logos often change with a whimper, TripAdvisor went the opposite route. Celebrating its 25th anniversary, the travel giant decided to…
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Best Free PPT Templates To Power Up Your Presentations
Reading Time: 9 minutesPowerPoint remains the go-to tool for professionals worldwide, and the right template can transform a bland deck into a compelling story. However, finding high-quality, best free PPT templates that do not compromise on aesthetics or functionality can be challenging. This Design Journal guide saves you time by presenting the best free PPT…
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Is Purple Just A Lie We All Agreed On? Science Says It’s an Optical Illusion
Reading Time: 2 minutesSynopsis The shocking claim that purple is an optical illusion challenges everything we know about color theory in branding and design. Key takeaways The royal hue is just a pigment of our imaginations. Purple color is often used sparingly in branding and graphic design. Still, its associations with royalty and luxury can…
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Are Apple and Spotify Destroying Album Covers on Purpose?
Reading Time: 2 minutesSynopsis Apple’s new animated album art and Spotify’s Canvas may look sleek, but they’re quietly erasing album covers as we know them. Key takeaways Apple’s hidden WWDC update: Animated album art takes over Buried among splashier (and glassier) WWDC announcements this month were a bunch of modest Apple Music updates: AutoMix, lyrics…
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Apple’s 20th Anniversary Podcast Logo Is Genius—If You Can See It
Reading Time: 3 minutesSynopsis Apple celebrates 20 years of podcasts with a minimalist optical illusion logo that’s dividing designers and making people squint worldwide. Key takeaways Apple marks 20 years of podcasts with a hidden “20” In 2005, podcasts landed on iTunes, and the world of on-demand audio was never the same. Now, Apple has…
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Airbnb CEO Brian Chesky Wants To Build The Everything App
Reading Time: 3 minutesSynopsis In a bold services redesign, Airbnb’s CEO reimagines the app, merging travel design with lifestyle ambitions. Key takeaways Airbnb’s identity In a revealing episode of Decoder with Nilay Patel, Airbnb CEO Brian Chesky opened up about the platform’s future—and it’s not just rentals anymore. “We’re in a midlife crisis,” he admits,…
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Canva’s OOH Campaign Turns Designer Jokes Into Viral Billboards
Reading Time: 3 minutesSynopsis Canva’s latest OOH campaign in London turns design jokes into viral-ready billboards, showcasing product features with cheeky real-world twists. Key takeaways “Make the logo bigger” gets its billboard moment In what might be the most relatable moment for designers globally, Canva’s UK campaign turns inside jokes into literal ad executions. One…
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JKR’s Lisa Smith Is Quietly Redefining Big Brand Logos
Reading Time: 3 minutesWhen does a logo need to change—and when is the more brilliant move doing almost nothing at all? It’s a branding paradox that dominated the stage at this year’s D&AD Festival in London. Lisa Smith, Executive Creative Director at global branding powerhouse Jones Knowles Ritchie (JKR), and Tosh Hall fired up a…
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Shutterstock Plays It Too Safe With Its Rebranding
Reading Time: 2 minutesSynopsis Shutterstock’s latest rebrand embraces a minimalist identity—but is this ‘safe’ design move quietly brilliant or just bland? Key takeaways A rebrand that doesn’t want to be loud Royalty-free image giant Shutterstock has unveiled a brand-new visual identity—refined, modern, and unpretentious. It’s a textbook minimal rebrand, one that aligns itself neatly with…
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Ritesh Agarwal Wants You to Rename OYO—For ₹3 Lakh
Reading Time: 3 minutesSynopsis OYO’s Ritesh Agarwal launches ₹3 lakh naming contest to rebrand its parent company amid IPO plans—one word could change everything. Key takeaways Rebranding OYO: A Public call for a bold new identity In a move shaking up India’s startup scene, OYO founder Ritesh Agarwal has turned to the public to help…