Tag: Survivorship bias
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What is survivorship bias? Consequences, tips & strategies
Reading Time: 7 minutesIn UX design, a tricky, unnoticed force guides our choices. That’s survivorship bias. We often look at what worked (successful users or products) and ignore what didn’t. This oversight skews our views and design choices, affecting the quality of our UX plans. This survivorship bias is a real pitfall in UX design.…