Tag: UX Strategies

  • Importance of user research for enterprise UX

    Importance of user research for enterprise UX

    Reading Time: 8 minutesStarting a project without diligent user research is like starting a journey without a compass. And just like you would expect, you will end up at the wrong place eventually. The same happens with UX projects too.  A product or platform that is designed based on assumptions or guesswork is sure to…

  • 15+ Key areas where a good product designer brings impact

    15+ Key areas where a good product designer brings impact

    Reading Time: 13 minutesYou would be amazed to see what impacts a product designer can bring once you collaborate. Product design is and has been an integral part of the success of digital products. Giants like Google, Facebook, Apple and Amazon have been wise to implement a product designing first approach! At Octet, we discovered…

  • Building a high-performing UX team structure

    Building a high-performing UX team structure

    Reading Time: 13 minutesThe success of a UX design project does not solely depend on beautiful screens, a UX project requires different skills at different stages meaning a well-balanced UI UX team structure. Indirectly, the success of a UX project is highly influenced by the UX team structure and their skills to offer strategic solutions,…

  • Minimalist design: Meaning, benefits and process

    Minimalist design: Meaning, benefits and process

    Reading Time: 9 minutesMinimalist design has been the talk of the town of the product design world lately. Designers may think that bolder, flashy, and feature-rich elements are the best ways to attract users’ attention. However, the research suggests that users are attracted to a clean design and hence, designers should understand the concept of…

  • Why emotional design Is important for creating better UX

    Why emotional design Is important for creating better UX

    Reading Time: 7 minutesPsychology says that humans base their decisions on emotions rather than logic. Hence, as designers it is imperative to understand the concept of emotional design and why it is important to create products with better user experience. A great design can activate a person’s positive emotions such as happiness, joy, and amusement…

  • A beginner’s guide to wireframing in UX design

    A beginner’s guide to wireframing in UX design

    Reading Time: 10 minutesIf you’re new to the concept of wireframing in UX design, then you’ve come to the right place. When you’re starting out as a UX designer, you must be baffled with questions such as: The answer to all the above questions is a wireframe. They are a crucial part of the product…

  • 5 Essential tips for designers to use A/B testing in UX

    5 Essential tips for designers to use A/B testing in UX

    Reading Time: 11 minutesWhat is A/B testing? A/B testing, or split testing, is a method used by UX designers and marketers to compare two versions of something. Be it a product, an app, a website or an ad. The goal is to determine which one of the two versions is more successful, according to our…

  • A complete guide on optimising UX for wordpress

    A complete guide on optimising UX for wordpress

    Reading Time: 13 minutesUser Experience is central to every website, be it a business website, eCommerce website, a directory listing or even a blog. If you are aiming to pump up your WordPress UX, then this article will help you to achieve the same. WordPress Optimisation: Tweaking for the best user experience In the simplest…

  • What is UX writing? Why is it important for UX designers?

    What is UX writing? Why is it important for UX designers?

    Reading Time: 10 minutesA good user experience doesn’t come only from good visuals or creative components. Many small aspects work together to create a good UX and one such aspect is UX writing. Here in this article, we will explain in detail the meaning of UX writing and why is it important for UX designers…

  • How to write a UX proposal?

    How to write a UX proposal?

    Reading Time: 4 minutesA Forbes article by Steven Douglas highlights the importance of UX in transforming businesses. This article also brings forward a very important statistic researched by Forrester. Every dollar invested in UX design brings a return of $100 i.e. a massive ROI of 9,900% Obviously, User Experience design is big business. And to…